Problem

Brands and creators had no single place to find each other, track what's trending, and turn a collaboration into actual revenue.

Approach

Co-founded the company and lead product, strategy, and the cross-functional team building the platform, from roadmap to partnerships with early brands and creators.

Outcome

A live, growing platform in the creator economy space, still being built out with new partnerships.

Role

Co-Founder, since February 2023. Leading product, strategy, and the cross-functional team building the platform, from roadmap to partnerships with early brands and creators. Full role history is on the Experience section of this site.